TEXT MARKETING - THE NEW FRONTIER - MOBILE MARKETING, NEW MARKETING
You may have noticed, recently, the addition of 5 or 6 -digit ‘short codes’ plus keywords , eg ‘SONICF1’ (as pictured here) in print advertising. Get ready to see more and more of this, just as it was when you first started seeing email addresses and URLs some 10-15 years ago. Text marketing is destined to become the new ‘email advertising,’ only even more successful than email ever was. Why? Cell phones are the one thing that people are in contact with virtually 24 hours, ie you
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